Glossary

Glossary

Glossary

Cost Per Engagement

Cost Per Engagement

Definition

Cost Per Engagement (CPE) measures the cost of a user interacting with an ad, such as likes, shares, or comments. It helps businesses evaluate the effectiveness of their ad campaigns based on user engagement.

Cost Per Engagement (CPE) measures the cost of a user interacting with an ad, such as likes, shares, or comments. It helps businesses evaluate the effectiveness of their ad campaigns based on user engagement.

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