Glossary

Glossary

Glossary

Organic Traffic Growth

Organic Traffic Growth

Organic Traffic Growth

Definition

Organic traffic growth refers to the increase in the number of visitors to a website who find it through unpaid search engine results, rather than through paid advertisements. This type of traffic is generated by users searching for specific keywords related to the website's content. Organic traffic is important because it indicates the effectiveness of a website's SEO (Search Engine Optimization) strategies, leading to sustained and cost-effective visibility and engagement without continuous ad spending​

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