Launching Superjoin for Finance, an Excel AI Agent built for Modeling & Analysis -> Learn More 🎉

Launching Superjoin for Finance, an Excel AI Agent built for Modeling & Analysis -> Learn More 🎉

Return on Ad Spend (ROAS)

Glossary

Glossary

Return on Ad Spend (ROAS)

Glossary

Return on Ad Spend (ROAS)

Definition

The revenue generated for every dollar spent on advertising. It is calculated by dividing the total revenue by the total ad spend. ROAS helps businesses assess the efficiency and profitability of their advertising efforts, guiding budget allocation decisions.

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