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Revenue Funnel Blind Spots: 30-Day Cancellations Analysis

Did you know Chargebee doesn’t consider users who churn within 30 days in MRR calculations? This dashboard digs deeper into such users.

Free template to get you started

Revenue Funnel Blind Spots: 30-Day Cancellations Analysis

Did you know Chargebee doesn’t consider users who churn within 30 days in MRR calculations? This dashboard digs deeper into such users.

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how does this dashboard help?

how does this dashboard help?

The 30 Days Early Cancellations Analysis: Blind Spot in your Revenue Funnel dashboard is designed to uncover the hidden aspects of early churn that can significantly impact a SaaS business's financial health.

By focusing on users who churn within the first 30 days—a segment not typically included in standard MRR calculations—this dashboard provides critical insights into early cancellation patterns and their reasons.

Understanding the nuances of early churn is crucial for improving customer retention strategies and, ultimately, the bottom line. This dashboard tells you about:

  1. Visibility into $ unaccounted in Churn Analysis: Reveals the $s which were not being accounted in the churn calculations so far. This offers visibility into a crucial blind spot in revenue calculations.


  2. Customer Insights: Identifies the top customers who churn early, allowing for targeted analysis to understand the reasons behind their decisions.


  3. Sales Performance Evaluation: Tracks MRR lost by each sales rep, enabling performance evaluation and identifying potential areas for sales training or process improvement.


  4. Financial Analysis Across Currencies: Analyzes MRR lost by currency, helping businesses operating in multiple countries to identify specific market challenges.


  5. Company Size Segmentation: Segments MRR lost by the size of the company, offering insights into whether your product or service may not meet the needs of certain business sizes.


  6. Revenue Trends: Monitors monthly MRR lost to early cancellations, helping track the effectiveness of retention strategies over time.


  7. Plan Optimization: Identifies which plans contribute most to early cancellations, providing a basis for revising pricing or features.


  8. Quick Churn Insights: Highlights the total dollar amount canceled within one month and churn rate, offering a quick snapshot of early churn's financial impact.

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